India’s Most Practical Marketing Institute

Practicalized Digital Marketing Course with AI

Learn cutting-edge marketing skills directly from industry mentors, work on live projects with real budgets, and build a job-ready portfolio powered by Gen AI and today’s most in-demand tools — all designed to make you industry-ready from day one.

Live Classes | 1-on-1 Support | Placement Assistance

Upcoming Cohort Details

Dec 15

Start Date

4 Months

Duration

Weekday

( Mon-Fri - 5:30 - 8 PM )

10+

Certifications

30 Seats

Batch Size

Mode

Online

Dec 15

Start Date

4 Months

Duration

Weekday

( Mon-Fri )

10+

Certifications

30 Seats

Batch Size

Mode

Online

Program Highlights

Learn. Execute. Get Certified. Launch Your Digital Career with Confidence.

ZapScholar is an online digital marketing institute built for the real world.

Here, students learn by doing, not by memorizing theory.

We close the gap between classroom learning and real industry work by giving every learner hands-on experience. You will work on live campaigns worth over ₹2,00,000, use premium marketing and analytics tools worth ₹75,000, and study real case studies from popular brands.
Every day, you’ll take part in case study discussions, project work, and assignments based on actual brand problems.

Our programs are created by working marketers for future marketers. You learn from real industry mentors, work on real projects with real budgets, and master the tools and skills used in today’s marketing world.

Because we believe education should build confidence, not just certificates.

At ZapScholar, you don’t just finish a course — you start your career, ready to execute from day one.

Schedule a Call

Get Free Career Counselling.
For enquiries call

Career Assistance & Job Readiness

Stay on track with personalized mentor check-ins and milestone-based assessments.

Experienced & Certified Trainers

Learn directly from seasoned marketers and certified professionals who’ve worked on real brand campaigns — not just instructors who teach theory.

Well-Structured, Practical Curriculum

Our courses are built for clarity and impact — every module flows from concept to campaign, helping you master digital marketing step by step.

Career-Focused Outcomes

Build a strong portfolio, gain internship opportunities, and graduate ready to deliver measurable results.
Course Modules

Latest Curriculum Co-Created by Industry Leaders

Unlock the secrets of digital marketing with a program co-created by the visionaries shaping the future of the industry. ZapScholar’s 100% practical, GenAI-integrated curriculum ensures you graduate not just skilled — but career-ready. Learn SEO, Meta Ads, Google Ads, Analytics, Email Marketing, Content Strategy & AI Marketing Tools — all through hands-on assignments, real campaigns, and dedicated mentor support.

Solve Real Business Problems and Projects

01

E-Commrece Project

In this project, you will create a full e-commerce marketing strategy for a D2C brand and run multi-platform campaigns across Amazon, Google, Meta, Flipkart, and Influencer Marketing. This project gives you real experience in how online brands actually grow in India’s competitive digital market.

02

Cab Booking App Project

In this project, you will create a full digital marketing strategy for a cab booking service and run real campaigns to increase app installs, ride bookings, and local brand awareness. This project helps you understand how location-based service businesses grow using digital marketing.

03

Food Order App

In this project, you will create a full digital marketing strategy for a food delivery app. You will plan campaigns that increase app installs, boost food orders, promote restaurants, and build strong local brand awareness. This hands-on project helps you understand how food delivery apps grow using digital marketing.

04

Shopify Store Sales

In this project, you will work on a Shopify-based online store and learn how to increase sales using digital marketing, store optimization, and performance campaigns. You’ll understand how real D2C and e-commerce brands scale using paid ads, content, influencers, and conversion improvements.

05

Live Projects

You’ll also work on a variety of real-world projects like lead generation for local businesses, personal branding growth, YouTube content planning, landing page optimization, festival campaigns, WhatsApp marketing, SEO blogs, analytics dashboards, real estate leads, restaurant promotions, app installs, and marketplace seller growth.

SEO Project

In this project, you will work on improving the ranking and visibility of a real website. You will learn how to find the right keywords, fix website issues, write SEO-friendly content, and track performance using professional tools. This project gives you practical experience in how SEO helps businesses get traffic and customers.

Social Media Strategy Project

In this project, you will build a complete social media strategy for a real brand. You will work on planning, designing, scheduling, and analyzing content for platforms like Instagram, Facebook, YouTube, and LinkedIn. This project teaches you how brands grow their presence, build trust, and create engaging content online.

Meta Ads Project

In this project, you will plan, create, and run a complete Meta Ads campaign on Facebook and Instagram for a real brand.
You will learn how to set objectives, choose the right audience, design creatives, write ad copies, and optimize campaigns to achieve the best results.

Google Ads Project

In this project, you will plan, create, and run a complete Google Ads campaign for a real brand.
You will learn how to choose the right keywords, write effective ad copies, create Search, PMax, Video and Shopping campaigns, and optimize them daily for better performance. This project gives you real experience in how companies use Google Ads to get customers.

Blog and Content Creation Project

In this project, you will create full blog content strategies and SEO-optimized articles for two different brands. You will learn how to research topics, plan keywords, write blogs that rank on Google, and create content that helps brands get traffic and customers. You will also use top writing and SEO tools that real content teams use.

  • Brand Research & Topic Planning
  • Keyword Research & Content Outlines
  • Write & Optimize Complete Blogs
  • Create Supporting Content

Live Interactive Hands-on Learning

Affordable Tuition Fees

Case Studies and Project Based Learning

Mock Interviews & Career Mentorship

Why Us

Why Choose This Program?

The 16-week Practicalized Digital Marketing + Gen AI Certification Course is designed for aspiring professionals and career changers seeking comprehensive expertise in modern marketing. This program provides a rigorous, hands-on curriculum covering digital marketing strategies, generative AI applications, market analysis, and campaign implementation. Participants will develop the skills necessary to analyze trends, execute effective marketing plans, and leverage AI-driven tools to drive organizational success in a rapidly evolving digital landscape.

Who Should Do Digital Marketing Program?

Recent Graduates and Post Graduates

Aspiring Marketers looking to start a career in digital marketing or related fields.

Entrepreneurs & Business Owners

Entrepreneurs Those who want to grow their brand, attract more customers, and increase revenue using digital strategies

Career Changers & Professionals

Professionals from non-marketing backgrounds eager to transition into the growing field of DM.

Freelancers & Gig
Workers

ZapScholar’s Digital Marketing Program is built also for freelancers and gig professionals who want to scale their independent careers.

Learn. Practice. Apply.

Master 100+ Marketing Tools.

Learn 100+ Marketing Tools – From social media to SEO, master the tools pros use to grow businesses, create winning campaigns, and get results fast.

Upskill AI Tools

Digital Marketing Skills That You’ll Learn

Uncover insights and craft strategic solutions for success.
How it works

Your Journey to Becoming Job-Ready

Transform your learning into real-world success through our hands-on, mentor-led program. Learn, practice, and grow with projects that prepare you for real marketing challenges.

1.

Join the Best Institute

Start your learning journey with ZapScholar, India’s leading digital marketing institute. Gain access to live sessions, workshops, and GenAI-powered tools that mirror the latest marketing trends and technologies.

2.

Learn from Experts

Gain in-depth knowledge from industry professionals through live sessions, workshops, and Gen AI-powered tools that reflect the latest marketing trends.

3.

Practice on Projects

Work on live client campaigns with real budgets. Build strategies, analyze data, and execute like a real marketer inside an agency-style environment.

4.

Get Job-Ready

Graduate with a strong portfolio, certification, and hands-on experience that employers trust. Step confidently into your first marketing role or launch your own venture.

What You Will Learn

01

Build Strong Foundations in Digital Marketing

Digital Marketing

You will learn the core building blocks of digital marketing — from understanding how online marketing works to planning complete customer journeys. You’ll explore key channels like SEO, social media, ads, content, and email marketing. You’ll have a clear idea of how each digital platform contributes to brand growth and business results.

02

Run Real Campaigns and Use Marketing Tools

Real Campaigns and Marketing Tools

Instead of just theory, you’ll practice with the tools that real marketers use daily. You’ll learn how to run Meta Ads, Google Ads, build landing pages, write content, analyze data, and improve website performance. You’ll handle actual ad budgets, work with real brand accounts.

03

Master Content, Strategy & Brand Building

Content, Strategy & Brand Building

You will learn how to create content that attracts, engages, and converts. This includes writing ad copies, planning social media content, designing posts, and creating full brand strategies. You’ll understand how brands position themselves, how to communicate with audiences, how to build trust, and how to create digital experiences that generate results across platforms.

04

Become Job-Ready with Practical Skills

Job-Ready

Everything you learn will be applied through real projects, case studies, presentations, and assignments. You’ll graduate with a full portfolio of campaigns — including SEO work, Meta Ads, Google Ads, social media plans, and email automation flows. With placement support, interview training, resume guidance, and project showcases, you’ll be fully ready for your first digital marketing job or freelance client.

Marketing Certification

Earn your Digital Marketing Certificate

You will graduate with globally recognized certifications, including Google Ads, Google Analytics, HubSpot Email Marketing, Meta Blueprint, SEMrush, and the official ZapScholar Certificate — boosting your resume, LinkedIn, and job credibility.

Top Hiring Companies in this Industry

Marketing Industry

Marketing Industry & Career Opportunities

The marketing industry is growing faster than ever as businesses shift online and depend on digital channels to reach customers. Every company—whether a startup, small business, or large brand—needs skilled marketers who can plan campaigns, run ads, create content, and analyze results. This makes digital marketing one of the safest and most in-demand career paths today. After completing this course, you can explore roles like

  • Digital Marketing Executive,
  • SEO Specialist,
  • Social Media Manager,
  • Performance Marketer,
  • Content Strategist,
  • Email Marketing Specialist,
  • Freelancing or your own agency.

With the right skills and real project experience, you can build a successful career in agencies, tech companies, e-commerce brands, and creative startups across India and abroad.

Our programs are designed by working marketers, for aspiring marketers. 

testimonials

Students Are Saying

What Our Students Say About Their Learning Experiences and Achievements Through Our Courses

“I enrolled in the Digital Marketing course, & it completely transformed my skills. The lessons were clear, practical, and engaging. I now feel confident applying strategies and seeing real results in my work.”

Sarah Johnson

Beginner Student

“The Web Development bootcamp exceeded my expectations. The projects were hands-on and challenging, helping me learn faster. The instructors were supportive, and I feel fully prepared to start a career in front-end development.”

Michael Lee

Intermediate Student

“Taking the Photography course was amazing. I learned techniques I never knew before, from composition to editing. The tutorials were easy to follow, and my photos improved significantly. Highly recommend to any beginner!”

Priya Sharma

Beginner Student

“The Video Editing course was fantastic. I learned editing techniques, transitions, and effects quickly. My videos now look professional, and the tutorials were easy to follow.”

James Parker

Intermediate Student

“Digital Marketing classes were practical and insightful. I applied strategies immediately, improved social media engagement, and gained valuable skills that truly enhanced my career opportunities.”

Michael Lee

Intermediate Student

“The Graphic Design course improved my creativity and technical skills. Projects were engaging, and the instructor explained tools clearly. I now confidently design professional graphics for clients.”

Daniel Kim

Advanced Student

“I loved the Data Science course. It simplified complex concepts, provided real-world examples, and enhanced my analytical skills. Now I can handle data projects efficiently and confidently.”

Ethan Brown

Advanced Student

“The Personal Development course boosted my confidence and communication skills. Practical exercises and expert guidance helped me grow personally and professionally. I feel more empowered in daily life.”

Lucas Wilson

Intermediate Student

“Learning UI/UX Design here was excellent. The lessons were practical, easy to follow, and projects helped me build a strong portfolio. Highly recommended for aspiring designers.”

Fatima Khan

Elementary Student

“I enrolled in the Digital Marketing course, & it completely transformed my skills. The lessons were clear, practical, and engaging. I now feel confident applying strategies and seeing real results in my work.”

Sarah Johnson

Beginner Student

“The Web Development bootcamp exceeded my expectations. The projects were hands-on and challenging, helping me learn faster. The instructors were supportive, and I feel fully prepared to start a career in front-end development.”

Michael Lee

Intermediate Student

“I enrolled in the Digital Marketing course, & it completely transformed my skills. The lessons were clear, practical, and engaging. I now feel confident applying strategies and seeing real results in my work.”

Sarah Johnson

Beginner Student

Our Experts

Discover the People Powering our Learning Journey

Daniel Kim

IELTS / TOEFL Trainer

Alex Bennett

Accent Trainer

Emily Novak

Business English

Daniel Kim

IELTS / TOEFL Trainer

Ryan Cooper

English Coach

James Parker

Speaking Skills Coach

Sophia Lee

Writing & Grammar Expert

Olivia Chen

Preparation Consultant

Book A Free Consultation